Bitnet Media
Your new mover file was just what I was looking for to target new subscribers for our services. There results have been wonderful, and the ROI is unbelievable. Just wanted to drop a line and say Thanks!
Mark Wagner
Your New Mover File was the perfect solution for targeting new customers to send out catalogs to. I'm not quite sure how we made it as far as we did without using your mailing lists. I also just wanted to say thanks for the assistance with getting the data into our system, and setting up the mailing labels the way we needed them. We appreciate the extra effort.
Johnny Movers Ltd.
This was the perfect tool for advertising our services to the people who could use it the most. Thanks for supplying such an affordable and valuable resource to help even the small businesses like us. We will definitely be a repeat customer!
Susan M.
I run a small home based business that does fairly well, and keeps me going. That is until I started targeting the new movers into my area. My business has since more than doubled, and it is thanks to your files and services. This is just a quick note to say thank you, and keep up the good work.
PLI Publishing
Great service you guys provide, and at the most affordable rate I have found anywhere. Keep the good data coming, and keep the affordable prices, and we are customers for life!
Left Hand Helper LLC
Wow, we just started getting the responces back from our first direct mail campaign using your data, and we are more than impressed. I'm not sure why we never thought about marketing our services to a list such as this, but I can say we will never go without it again. Thanks for helping make an impact where we needed it the most (our bottom line), and thank you for being so helpful with all of our questions and emails. Great Job, and Great Staff guys! Keep it up!
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DOWNLOAD NEW MOVERS FILE
The New Mover File is generated from active bank card holders that have indicated their move is imminent or have just moved to a new location. Our New Mover databases are ideal prospects for general merchandise, insurance, publishing, apparel, food, music & book clubs, gift catalogers, communications, vacation/time share sweepstakes, hospitals, horticulture, fundraising, bank cards, and telemarketing.
If you wish to succeed with your business, it is important for you to keep an up to date new movers file for all the potential customers that are moving into your area. However, acquiring a new movers file is only half the battle. Once you have obtained this list, you must be able to analyze it and contact potential customers with your offer. One of the most powerful ways you can do this is with a direct mail marketing campaign. Contrary to popular believe, direct mail marketing is far from being dead, old fashioned, or obsolete. It is still a valid marketing strategy that is used by hundreds of fortune 500 companies.
However, it is not simply enough to mail a bunch of envelopes to potential clients. If you want to succeed with direct mail marketing, you must have a powerful strategy. There are a large number of techniques you can use to tip the odds of success in your favor. Most people are busy these days, and they are quick to throw away mail that doesn't capture their attention. Your goal as a direct mail marketer is to capture the attention of your potential prospects. One way you can do this is by offering a free gift. It doesn't have to by something expensive. For example, if you are a restaurant, you could offer free drinks, or a coupon. If you are an attorney, you could offer a free consultation.
People enjoy receiving free gifts. If you offer them a gift that is good enough, this will allow your business to stand out from the crowd. When you design your mail, make sure the free gift offer is easy to see. As soon as your prospects scan the envelope, they should be able to see your free offer. It is also important to use short copy so that you can entice them to read more. Avoid using to many buzz words. People are immune to it, and they will often toss it in the trash, feeling that it is too good to be true. If you are sending a direct mail offer that requires the prospect to respond, make it is a simple as possible. Most people don't have time to deal with complicated offers that are time consuming.
It is also important for you to use impressive graphics and text. A plain white envelope with black text on it will not capture the attention of your prospects, and they may mistake it for a bill. Sending a direct mail offer that features impressive artwork will increase the curiosity of those who see it, and they are much more likely to open your mail. You should spend a lot of time focusing on the look and design of your offer. In addition to this, it may also be helpful to offer a free trial. A free trial is a very important part of your marketing offer. Many people are afraid to try new products and services because they have been burned in the past, or they aren't sure it will help them.
Offering a free trial will allow your prospects to try your offer or service without risk. When you offer a free trial, your prospects are much more likely to respond to it favorably. Before you start your direct mail campaign, it is important for you to analyze your new movers list. The products and services that you offer may be more targeted to some of your prospects than others, and it is important for you to understand this. Which demographic is your direct mail campaign supposed to target? Is it teenagers, young adults, or middle aged people?
New movers files will give you detailed information on the people that are living in your area. Once you've spent some time analyzing this list, you can prepare a direct mail marketing campaign that is targeted. When you sent out your offer, it is important for you to make sure it can be understood by the average person. If people are confused by your offer, they will decline it, and this is something you don't want. When comes to the design of your marketing, you should hire a professional graphics designer. There are professional graphics designers online that can be hired for low prices, and they should have a portfolio that can allow you to see their work.
Outsourcing is not something that can only be done by large companies. Small businesses can do it to, and this can help you keep your overhead low. There are plenty of freelance graphics designers online that live in foreign countries, and they can produce a high quality product for a low price. When you send out your offer, it is important for you to explain the benefits your prospects will get by using your product or service. Remember, this isn't about you or your company. It is about your customers. Give them a good reason to buy, and they will. People will not pay for a product or service if they don't see a good reason for using it.
Before you begin sending out your direct mail to prospects on your new movers list, it is important for you to make sure you have it reviewed by a party that will give you an objective opinion. You don't want the opinion of a person who will simply tell you want you want to hear. You should want an honest opinion that will allow you to make the necessary changes. It is also important for you to keep your overhead as low as possible. When your overhead is lower than that of your competition, you can slash your prices. Once you lower your prices, and combine it with a high quality, you will create a powerful business model that is a force to be reckoned with.
Another thing that you may want to do before you begin your direct mail campaign is to consult with a professional that specializes in direct mail. They can give you some powerful tips that can allow you to greatly sharpen your direct mail campaign. Remember, obtaining the new movers list is only half the battle. Once you have it, you must analyze it and create a powerful marketing strategy that can be applied to it.
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